How to Succeed in Whatever Field

Success is a goal you undeniably want to strive for in life. As with everyone else, you would like a piece of the good life. You would want to rise above your capacities and drive yourself to the best you can possibly reach.
In life, there are so many ways to get to your dreams. You may want to consult Feng Shui experts. You may want to consult astrological charts. You may turn to God. You may turn to creative imagery to get what you want. However you would like to build your personal pillar of success, I believe that there are constants and absolutes. A good, solid foundation is a constant in building any sturdy edifice. Thus, it is essential that there be a strong foundation in the construction of your personal pillar of success.
Integrity, no matter what your religious beliefs are, is the bedrock of all transactions.
Why would you want to deal with things with integrity? Well, forming relationships is a must if you are in pursuit of success; and of course you would like to take good care of these relationships. Integrity builds trust, which is an essential relationship lubricant. One does not need studies to confirm that clients would go back to someone with whom they were able to deal with smoothly and stuck to his end of the deal. The currency of life is “Quid Pro Quo”, or “give me as I would give you”. So many business relationships have been severed because a party did not meet the end of the deal, or cheated the other of what was his due. As you sever more and more relationships through the lack of integrity, you will encourage the crumbling of your pillar of success.
It helps when you would go through life with a clear conscience and the knowledge that you have given your best to your client, or with whomever you have an interpersonal relationship. The lack of moral and emotional baggage frees you to be more productive, thus allowing you to build your pillar of success faster.
To cultivate integrity, start with the little things. Tell the truth in the most trivial of situations. Catch yourself when you are about to tell a white lie. Be transparent in all your transactions. Give change to your customers to the very last cent. As an adage says, “If you are faithful in little, you will be faithful in much.” Such is true in cultivating everything, even integrity.
Quid Pro Quo. That is the currency of human relationships. Take care of your relationships. Fortify it with Integrity. You can never go wrong with being very honest towards everyone.

Skip Eden
http://www.lrn2ern.com
skip@lrn2ern.com

Seven Tips to Eliminate Procrastination

“Don’t put off till tomorrow what you can do today.” Well, easier said than done. But there are just times when procrastination can’t be avoided. But turning this into a habit may cause some serious problems that could hinder you from reaching your goals.
Here are seven tips that will help eliminate your habit of procrastinating.

1) Work out a plan of action. At the end of each day, establish a plan for the next day. Jot down the things that you need to do and establish a long-term plan that can motivate you.

2) List down things that you need to do. Determine the important tasks you need to do. Learn how to prioritize them and find out if each task is attuned to your personal goal.

3) Give priority to the most difficult task first. See to it that you handle the most challenging task in the morning when your motivation to work is still high and you are still eager to accomplish a task. Postponing it at a time when your energy is almost down makes the task seem more enormous and more daunting to accomplish.

4) Give yourself an incentive. Congratulate yourself for a job well done when you have accomplished a task that seems difficult for you. Reward yourself with a massage, a long vacation or a foot spa.

5) Work in trying to eliminate the habit of procrastination. Realize that you deserve a life that is free from procrastination. Give importance to your personal and professional welfare so that you will be able to learn how to refuse things that can cause you to procrastinate.

6) Be responsible to another person. Choose somebody who will serve as your success partner. The individual should not criticize you if you do not succeed. By doing this, you are well on your way to overcoming procrastination.

7) Take a break from your busy schedule. One of the main reasons why people procrastinate is because they are simply too exhausted to do another task. Get some rest and give time for yourself. As much as possible, try to get to bed early at least once a week. Whenever possible, have an eight hour sleep. Establish a daily limit to your tasks so that you can have enough time to take a pause and have sufficient time for yourself and rest.

Follow these tips and you will no longer fall into the trap called procrastination.

Skip Eden
www.lrn2ern.com
skip@skipeden.com

Why and How E-mail Viral Marketing Works

What does a virus have to do with marketing? Viral marketing describes any strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message's exposure and influence. Like viruses, such strategies take advantage of rapid multiplication to explode the message to thousands and then to millions.
Public health nurses offer sage advice at flu season: stay away from people who cough, wash your hands often, and don't touch your eyes, nose, or mouth. Viruses only spread when they're easy to transmit. Viral e-mail marketing works great on the Internet because instant communication has become so easy and inexpensive. Digital format make copying simple. From a marketing standpoint, you must simplify your marketing message so it can be transmitted easily and without degradation. Short is better. Remember the K.I.S.S. standard….Keep it Simple Stupid. The shorter and easier to remember is always better than long and complicated.
Clever viral marketing plans take advantage of common human motivations. The desire to be cool and greed drives people. So does the hunger to be popular, loved, and understood. The resulting urge to communicate produces millions of websites and billions of e-mail messages.
Most people are social. Nerdy, basement-dwelling computer science grad students are the exception. Social scientists tell us that each person has a network of 8 to 12 people in their close network of friends, family, and associates. People on the Internet develop networks of relationships, too. They collect e-mail addresses and favorite website URLs. Affiliate programs exploit such networks, as do permission e-mail lists. Learn to place your message into existing communications between people, and you rapidly multiply its dispersion.
If you can design a marketing strategy that builds on common motivations and behaviors for its transmission, you have a winner.
Skip Eden
Home Business Marketing Trainer
http://www.skipeden.com
skip@skipeden.com

How to Get and Use E-Mail Addresses for Viral Advertising

Viral marketing has an array of possibilities and ways to achieve your overall goals. However, just like everything else, preplanning and the right setup to create success are the things you will need to make it work for you and your e-business.
The first thing you want to be sure you don’t do is get over-zealous. The one thing you need to avoid at all costs is spamming. Spamming is still used widely, but with the government establishing more restrictions and fines you don’t want this to be a problem for you. The professional image of your site will also suffer if you send mail blatantly.
Spamming requires a database that contains a huge list of e-mail addresses set up so that the message can be delivered with one click. The problem with it (aside from the governmental restrictions and associated fines) is that it irritates the recipients and kills the validity of your campaign, which in turn kills the factors that would motivate someone to refer your site.
You need to personalize by creating your website with personal appeal. You must see to it that your website makes your customers feel safe, secure and cared for. E-mail is important, because it is going to be one of the most affordable ways to keep in touch with your customers.
The proper way to handle email permission is to first let your customer know that you will not transmit their e-mail addresses to third party companies. The next thing to do is to attach the need for their e-mail addresses to benefits they can receive.
For example: Coupons or discounts that are only available to members who receive e-mail notifications. With each e-mail you send the viral marketing effect takes place.
Skip Eden
http://www.lrn2ern.com
skip@skipeden.com